Analytics & Reporting
All campaigns · Last 30 days
7D
30D
90D
YTD
All time
AI Insight — This period
Your response rate of 38.2% is +11pp above the sports betting creator benchmark. YouTube creators are converting at 2.3× the rate of TikTok. Consider shifting outreach budget toward DFS / Picks creators on YouTube — they have the highest confirmed deal rate this month.
Creators Contacted
247
+34 vs last period
Response Rate
38.2%
+4.1pp vs last period
Confirmed Deals
19
+7 vs last period
Est. Affiliate Value
$84K
+$22K vs last period
Outreach Funnel
Last 30 days · all campaigns
View detail
Outreach sent
247
247
100%
68% opened
Opened
168
168
68%
56% replied
Replied
94
94
38%
53% negotiating
Negotiating
50
50
20%
38% confirmed
Confirmed
19
19
7.7%
Platform Mix
Outreach by platform
YouTube
54%
TikTok
24%
Instagram
15%
X
7%
Outreach Performance
Speed & quality metrics
Avg. response time
18h
↓ 6h faster than last period
Email open rate
68%
↑ +8pp vs benchmark
Avg deal close time
4.2d
From reply to confirmed
AI draft acceptance
71%
Sent without editing
Weekly Outreach Activity
Outreach sent vs replies received
Apr 28
May 5
May 12
May 19
May 23
Outreach sent
Replies received
Creators by Brand Promoted
Discovered creators per brand hashtag
FD
FanDuel
847 posts tracked
412
DK
DraftKings
721 posts tracked
341
PP
PrizePicks
489 posts tracked
228
UD
Underdog Fantasy
312 posts tracked
160
BM
BetMGM
198 posts tracked
98
KAL
Kalshi
87 posts tracked
41
Top Performing Creators
Ranked by response rate · this period
Export CSV
# Creator IQ Score Followers Eng. Rate Response Rate Status Est. Value
1
SB
SportsBetKing
@sportsbetking · YouTube
IQ 92 1.2M 6.4%
82%
Confirmed $8,400
2
PW
PicksWithPaul
@pickswithpaul · YouTube
IQ 75 312K 9.3%
74%
Confirmed $3,200
3
BT
BetTalkPodcast
@bettalkpod · Instagram
IQ 81 534K 5.2%
61%
Negotiating $5,800
4
OG
OddsGuru
@oddsguru_official · TikTok
IQ 79 2.1M 3.8%
44%
Replied $12,000
5
LS
LineSharp
@linesharp · X · YouTube
IQ 71 198K 7.7%
29%
Contacted